Producing products/services isn’t
the ultimate; it is just a pathway to increasing your earnings, the real
increase in earnings become a reality, when the products/services produced are
on high sales.
This is the reason, I started
telling people that starting now is become a walk over for many people because
of a lot of books, teachings that have broken the yoke of starting from people,
it is the persistency, continuity as regards what you have started that makes
you to be on point for relevance, which will attract monetary value to you.
Therefore, you just about to
start after you have successfully succeeded in producing something worthwhile;
you have to embark on the sales target. How do you sell this product for your
target market is the next mountain you have to bring down low before you.
Don’t only commit it to God’s
hand and go and sleep, as you commit to God’s hand, you need to take to where
God has helped you to publicize the goods. The onus is on you as an individual
before it goes to your staff because people want to see how passionate and committed
you are about what you are telling them to sell before they take it across to
where you cannot because of human limitation.
WAYS OF SELLING
One – On – One: The first way of selling your product is what you
can call marketing, word of mouth, personal selling but I have decided to tag
it “One-On-One” here. The product/service will sell fast or will be understood
better, when it comes from you, being the recipient of the idea. Don’t hesitate
to meet people, group of people, community, staff, and journalist to explain
more on the product/service before it is taken up from you to the globe.
Advert: Start with affordable advert that can reach your community
inhabitant, then, you will move from that level to the next level. Don’t be too
big to start small; don’t be indebted because you want to start big. It is not
an offence to start small but it is a crime for you to remain small because of
lot of factors that can be overcome.
I have done it before, I started
running our advert with paper photocopy, I wasn’t ashamed to stand at the bus
stops to distribute, I paste on walls around before migrating to publishing
monthly colorful journals, which I can place my advert, other dailies and other
means. You can do that on internet, where you can have limitless audience to
have a glance of what you have to deliver to your world.
Distributorship: You can also thrive on distributing or selling
your products through distributors based on your agreed terms and conditions.
Increase your earnings through this medium that you have failed to maximize.
Network: You can also carefully work on networking to promote the
sales of your products/services. What it requires is that you have to study
existing networking and build on the present systems of networking for you to
have better rewarding systems that will deliver an unusual sales report.
Family: Your family should be fully involved in whatever you are
doing. You should delightfully and wholesomely define your products/services to
your family members for them to become an outstretched arm of your platform, so
as to enhance this increase of earnings.
Display: Find and grab opportunity for you to display your
products/services, so that it will be seen, handled and used by people. Don’t
put what you have created inside the room. I tell people “If you have it flaunt
it”. Go through the process of approval of whatever you are doing so that you
can flaunt it globally to attract more people for sales increase.
Discount/Promo: Demand of your products/services hike up more than
100% if you run a discount or promo on them. I have written it in earlier
articles that you should be will to do a give back to your customers, a profit
sharing to people who are making you to be relevant in the industry shouldn’t
become a big deal.
Dapo Olaleye, an
Associate Pastor in Balance Gospel Ministries International Headquarters. He is
the President of Business Xploit Group with Nine Subsidiaries through which
lives are blessed around the globe. Chancellor of Business Xploit institute, Facilitator
in School Of Discovery (Gospel Dominion Prayer Ministries), author of seven books
(Unlocking Your Potentials To Profits, Uncommon Sense Guide To Making Money,
Woman! You Are A Blessing Not A Burden, Ladies Of Dignity, More Than Money, A-Z
Secrets Of Academic Excellence, Becoming An Academic High Flier and Generating
God’s Ideas For Business, Ministry, Career (CD)). He is an alumnus of Daystar
Leadership Academy and Daystar Business Academy and Student of Word Of Faith
Bible Institute. He can be reached via: bizxploit@gmail.com, 08122927079.
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