Monday, 19 December 2016

Continuation on 31Ways To Boost Your End Of The Year Sales. December 16, 2016 – Location






The common saying “Your location determines your allocation” is always true to a large extent. Be sensitive about your business location at a time like this, if you want to boost your sales indeed. Don’t hide yourself where people will need to have vision or dream before they can locate you, you need to locate yourself where the blind will see you, where the people who don’t even need your product will see it and get convinced with what they see. 

Locate yourself, where you can be located. There is a popular firm along Etim Iyang Crescent in Victoria Island, Lagos, this firm has subsidiaries, amongst her subsidiaries is an eatery, where comfortable people patronize, this is where a crippled young lady located herself with her son, it surprise you to know that her husband is always around her because this young lady will make nothing less than N5, 000 on a daily basis because people that throng into this eatery gives this young lady N100, N500 and N1, 000. She makes such money at minimum daily just because of her location, if you sell recharge card and you sell in the ghetto, surely, you need to have more of N100 worth timely, if you dare to have N1, 500 worth, then, you will use it yourself, which I know you will not also use it but return but if you sell such within good areas where there are companies, you are sure of the worth you need to have. 

If you have been wrongly located, it is not too late for you to relocate, relocate yourself for your allocation to be reviewed. I stay around Gbagada axis in Lagos, people who are conversant with this area knows that there is a ram selling point opposite filling station beside a church, this businessmen who sell the ram don’t hesitate to bring their rams out of the building to major road even where they know people throng not just cars because they know about location boost sales in a time like this either directly or indirectly. 

Locate yourself where people pass during this period, don’t locate yourself inside your street, where you can count number of people that pass through in a month, you need to make payment if the need be and as a matter of fact, the payment will be higher than your used to be. Your stinginess will sting your sales to death. 

How To Choose Location?

·         Ask God: “He leads me beside the still water”, God is also a strategist, while will he have to lead you beside the still water because he wants to restore your soul. Be assured that God will not lead you to where you will not be restored, ask God for location of where you are to sell for a boost at a time like this, follow and don’t disobey in 1%, if he has spoken to you.

·         Target Market: Locate yourself where your target market is, don’t be smart enough to be far away from where your target market is except otherwise being led, if not being led by God to such place, and locate yourself where you can be easily reached by your customer.

·         Negotiation: If you need to move out of your normal big woman’s office for you to be seen by prospective customers on the road, then, you will have to go an negotiate such place at this time only. Don’t be too big to come to where you will be needed and make negotiation for your sales to improve.

·         Mobility: If you don’t have a car, hire a vehicle that can move your goods to where it is needed for this period, if the need be for you to squat with someone who stays around where your target market is, it worth it for you to do such. During some church convention, you will see business owners who will leave their offices to be at the camp ground for one week to grab the sales, knowing well that money is hiding where there are people. 



Dapo Olaleye, an Associate Pastor in Balance Gospel Ministries International Headquarters. He is the President of Business Xploit Group with Nine Subsidiaries through which lives are blessed around the globe. Chancellor of Business Xploit institute, Facilitator in School Of Discovery (Gospel Dominion Prayer Ministries), author of seven books (Unlocking Your Potentials To Profits, Uncommon Sense Guide To Making Money, Woman! You Are A Blessing Not A Burden, Ladies Of Dignity, More Than Money, A-Z Secrets Of Academic Excellence, Becoming An Academic High Flier and Generating God’s Ideas For Business, Ministry, Career (CD)). He is an alumnus of Daystar Leadership Academy and Daystar Business Academy and Student of Word Of Faith Bible Institute. He can be reached via: bizxploit@gmail.com, 08122927079. 




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