Friday, 9 December 2016

Continuation Of 31 Waays to Boost End Of The Year Sales: December 8 – Promotion




At a time like this, it is not a rumour to hear big companies engaging in promotion, which is boosting their sales. Wisdom requires that you as an individual can also engage in promotion to promote your company’s sales at the end of the year.
If you indeed desire that your product/service is promoted in the market place, you have no option than to engage in promotion. As I move around, I have seen some wise drycleaners with their advert, wash 30 pieces of clothes at N5, 000, wash this quantity of pieces and they will clean additional pieces for you. I just received a text as I am typing this article from a bulksms platform, informing me to buy units of sms and I will stand the chance of winning N2, 000 I didn’t work for.
The market tends to direct 75% of the general market towards the product that is doing promotion. Early 19’s when 7up bottling company was doing promotion and gave out Dewo Racer, other products lost their sales capacity to 7up because everyone was willing to get the car despite the fact it was well known that it is only the number of few stated people who will own it, yet everyone had to try their luck, which hiked the sales of 7up.
Be ready to give out some portion of the sales boosting income to the public so that you can draw more customers that you will retain for years more. Promotion is making the ovation of your product loud than other products in the market or industry all because you were ready to give more to your customers as you envisaged the more that will flow in during this period. Maltina didn’t hesitate to handover the promised number of bedroom flat that they promised their winners who were able to meet up their requirement.
Don’t just hang your hands on your office table and wait for God to appear to you physically for sales boosting to be your lot. You need to rise up to do your part for God to fulfill His promises as well.

Promotion Mediums


1.       Branded Souvenirs: You can make souvenirs that wouldn’t hamper your profit to the barest minimum and pack with your product or deliver with your service.
2.       Cash Gift: Certain cash gift can be given to an individual who can meet up with the requirement publish to having the cash.
3.       Small Extra Quantity Of Product/Service: You can also make provision for the small size of your product to be inserted into the pack of the product so as to write off other product in the market.
4.       Food Stuff: Very surprising to realize that companies do a giveaway of rams, rice, oil to the purchase of their product/service.
5.       Landed and Building Property: Companies give away landed or building property to the beneficiary of such who have been able to certify the stated and printed step by step approach.
6.       Vehicles, Airplane etc: There are companies that have proven their worth by giving airplane and vehicles to individuals who won the prizes attached to any price paid.
7.       Free Trip to Dubai, South Africa: There are provisions that company have done, which has given people the opportunity to have holiday in the stated places.
8.       Free Ticket For A Show or An Event: You can also give ticket to individuals to your selected customers to watch a selected film, show or grace an occasion.
9.       Opportunity To Dine With Dignitary: You can also give your customer an opportunity to have a dinner with selected dignitary as infringe benefit to purchase of their product.
10.   Opportunity To Become Dealer/Distributor: Companies give customer opportunity to become dealer/distributor after they have hit the purchase of a certain quantity of their product.
 


Dapo Olaleye, an Associate Pastor in Balance Gospel Ministries International Headquarters. He is the President of Business Xploit Group with Nine Subsidiaries through which lives are blessed around the globe. Chancellor of Business Xploit institute, Facilitator in School Of Discovery (Gospel Dominion Prayer Ministries), author of seven books (Unlocking Your Potentials To Profits, Uncommon Sense Guide To Making Money, Woman! You Are A Blessing Not A Burden, Ladies Of Dignity, More Than Money, A-Z Secrets Of Academic Excellence, Becoming An Academic High Flier and Generating God’s Ideas For Business, Ministry, Career (CD)). He is an alumnus of Daystar Leadership Academy and Daystar Business Academy and Student of Word Of Faith Bible Institute. He can be reached via: bizxploit@gmail.com, 08122927079.

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